Here we will talk about link building strategy and its importance
As you know, having a link to your website on another website is called a backlink.
The simple answer to why you think this is needed and why it is done is that having a link to your website on a good website increases your website's reputation and also increases your Google Page Rank.
You may be wondering what this page rank would be like
PageRank
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At one time page rank was very important but later in Google's new updates it became less important and some new things came and its importance is not the same as before and now to see the quality of any website. Google and some other websites (now moz.com has introduced domain authorization that replaces Google's page rank) have introduced some other things but it was necessary for your information.
Patch Rank is Google's "Link Analysis Algorithm" and is updated every four months and ranges from 0 to 10 and has an average page rank of 3.
Google ranks our website's page rank up and down every four months according to its guidelines. If our website is performing well and meets its guidelines, it will increase the page rank and if our website's If performance is not in line with his guidelines, he drops his patch rank
What is Google's guideline that increases page rank?
Quality backlinks
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The backlinks of our website used to be as good as the page rank of our website, but now only the 
backlinks that are important to Google and the website that has our backlinks on the web are important.
For example, a website that has a link to your website has a badge rank higher than the page rank of your website.
Your link should be on websites that have a topic or topic similar to your website, such as if your site is related to fashion, then your website link should be on a fashion website.
Your backlinks should be to your targeted keywords
To create a deep backlink, you should try not only to have backlinks to your home badge, but also to have backlinks to the pages within your website in targeted keywords.
Dofalo and Nofalo backlinks
If we only create do-follow-back links, there is a risk that Google will take it as spam after creating too many links, so we should also create nine follow-back links so that the ratio of the two is such that Google is our web. Don't spam the site
Our ratio should be something like 65% if we have do follow backlinks then 35% should be nofollow links
If we right click on a backlink and look in the Inspect Elements and if their code is like this then it is a do follow link.
SiteName
Because rel = ”dofollow is showing dofollow
Or
SiteName
Also showing the do follow link
And if there is no rel written in the code, then it is also a do follow link
And this code is showing nine followers
SiteName
Quality content
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Whenever we open a website, everything we see on that website is the "content" of that website, such as images, text, videos, etc. If all this content is up to Google's standards then the quality. There is content and your website will be considered better. Also, when you market your website online, it should be standard.
Now you will say how do we know this is "quality content" so suppose we take the text of our website then the text on our website should not contain grammar errors or duplicates from anywhere. If it has been copied from somewhere due to compulsion, then this website is referenced at the end of the article, the keywords in this text have been used in the best way. And another important thing is that your website should be updated and the presence of updated content will give your site better ranking.
As for the image, it should be loaded quickly so that the loading time of the website is not slowed down.
The load time of such video should also be less
Deleting a website in various search engines
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Your website should be subscribed to popular search engines like Google, Bing etc.
And online reporting of the website
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Work That Increases Your Website's Online Reputation Working for your online reputation on different and standard websites increases your website's reputation
PageRank is a "link analysis algorithm" so it basically depends on the quality backlinks and it increases it but other good factors also affect it.
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You should create backlinks on websites whose topic is related to your website and create backlinks from different websites. Otherwise, create multiple backlinks from the same website.
How to increase backlinks
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